R+W AR App 2.4

The latest development from R+W introduces an innovative application designed to bridge the gap between the physical and digital experiences. The new R+W app integrates augmented reality and virtual showroom functionalities, offering users an immersive exploration of our product range in a manner not previously possible. This update, available from November 18, 2016, enables users to engage with our products within the showroom environment without the need for scanning.

Getting started with augmented reality is straightforward. Download the complimentary R+W app from the App Store, compatible with all iOS devices operating version 8.0 or higher, including iPhone and iPad models.

Throughout our brochure, various products are marked as AR-enabled. By using the app, users can access additional information about these items. When approaching a product, align your device approximately 20–30 centimeters above the illustration and introduce slight movements to activate the AR content. This will reveal 3D models, animations, and supplementary details awaiting exploration.

Within the showroom, visitors can engage with key products through the app without scanning procedures. Further detailed information about our offerings is available directly inside the showroom environment.